| • | Color: Pure black or white clothing make for a dramatic, bold statement. If your skin tone is dark, do not wear pure white shirts! Select midtones to help accentuate your natural features. Above all select comfortable clothing. |
| • | Neckline: Is your neck short or long? V- Necks and square-necks lengthen the neck; a round neckline shortens it. A collar frames the face well, without decreasing the length of your neck. A collard shirt with a V-neck or a few buttons undone works well on most people. Turtle-Necks completely hide the neck – an elegant look especially on those with long necks. |
| • | Prints & Patterns: Avoid distracting bold colors and crazy patterns. |
| • | Glasses: If you wear glasses, go with frames only if you have the option. If not, don't worry. While glasses cause lenses flare or reflect the flash, digital correction can sometimes take care of it. |
| • | Jewelry: Avoid large, shiny jewelry and accessories because they distract the viewer's eye. If you have pierced ears, wear studs or small hoops. |
| • | Base: Use a good quality base that matches your skin for a natural effect. |
| • | Skin Features: Flaunt your freckles and your molds. They make you unique. Unique attractive features are an asset! |
| • | B/W Photo: If you're choosing black/white, darker colors will appear as shadows, lighter colors as highlights. |
| • | Eyeliner: Apply sparingly with a brush, using very little on lower lid. |
| • | Hair: You want to frame your face. If your hair is straight, curl it for body to accentuate your face. |
| • | Pimples, Etc: Life is full of imperfections. Use make-up, if it still shows, don't panic. You'll be amazed what retouching can do to a photo. |
| • | Haircut: Don't cut your hair the day before you headshot! It will look like you just cut it. Wait 1 wk for your hair to relax after a cut. |